Shooting on location presents all sorts of challenges. One challenge that can be easily avoided is that of multiple retakes because your talent is trying to remember his or her script while trying to convey naturally and convincingly your message. This is where the advantages of a teleprompter come in.
A teleprompter is a device that electronically reflects words on a two-way mirror placed in front of the camera’s lens. As the script is read, a teleprompter operator controls the flow of the words.
The placement of the teleprompter allows your talent to make eye contact with the audience by looking directly at the camera while conveying your message – an important key in effective communication.
One thing to remember when considering a teleprompter is to provide your typed script in advance or on a flash drive that will be compatible to the teleprompter device and software. This gives the production company time to ensure compatibility and ensure the script flows conversationally making it easier for the talent to read.